Entrepreneurship
Be an innovator and gain an advantage in the job market with Manchester’s Entrepreneurship minor. Not only will your résumé stand out, YOU will stand out – as an innovator, a problem solver, and an employee who takes charge of tough situations.
Ignite Your Innovation and Leadership Potential
At the heart of every entrepreneur is the desire to launch out on their own, define success for themself, and discover the rewards of business ownership. Manchester University’s Entrepreneurship Minor empowers your dream with structure and direction from those who have succeeded as creatives, innovators, inventors, and leaders alike; organically harnessing the spirit of entrepreneurship.
This 24-credit program provides foundational knowledge in key business areas, equipping you with versatile skills applicable across various industries.
Understanding business principles can prove to be invaluable in today’s dynamic job market, whether you’re pursuing a career in the arts, sciences, or humanities.
Program Information:
Minor
- 24 Credit Hours
Why Choose MU for Entrepreneurship?
Versatility
Competitive Edge
Practical Experience
Flexible Integration
Career Readiness
How the Entrepreneurship Minor Supports Your Growth
The Entrepreneurship Minor at Manchester University is a 24-credit program designed to give students a hands-on, cross-functional foundation in innovation, business planning, marketing, and management. Courses blend theory with real-world application to prepare students to start, grow, or lead businesses of any size.
Required Courses:
ACCT 200 – Foundations of Accounting
Learn the fundamentals of financial and managerial accounting with a focus on financial planning, budgeting, and decision-making tools critical for entrepreneurs.
BUS 111 – Foundations of Business
Explore the core elements of business, including marketing, management, finance, and accounting—ideal for students with no prior business background.
BUS 234 – Principles of Marketing
Develop a deeper understanding of marketing strategies through consumer behavior, research, segmentation, and social responsibility. Prerequisite: BUS 111
BUS 431 – Sales and Entrepreneurship
Examine the unique challenges of selling in startup environments, including how to pitch to investors, customers, and partners while building belief in a new venture. Prerequisite: BUS 209
BUS 448 – Entrepreneurship and Small Business Management
Study entrepreneurial thinking, business acquisition, financing options, and strategic tools needed to start and grow a successful small business. Prerequisite: BUS 111
IDIV 201 – Innovation
Gain insight into creative problem-solving, idea generation, and turning imaginative concepts into tangible products and services that add real value.
Electives:
Choose 6 hours of approved electives in consultation with the Johnston Chair, allowing you to tailor the minor to your goals—whether that’s social entrepreneurship, finance, or digital marketing.
Earning a Business Minor opens the door to a wide range of career opportunities across industries such as marketing, finance, healthcare administration, nonprofit management, entrepreneurship, and more. Whether you’re aiming to lead a team, launch your own venture, or simply enhance your value in the workplace, a foundation in business gives you the tools to thrive. Many students who complete the Business Minor go on to pursue advanced degrees, including the MBA program at Manchester University, which builds on this foundational knowledge and further prepares graduates for leadership roles in today’s evolving economy.
Entrepreneurship Learning Outcomes
Program Learning Outcomes
1. Students will demonstrate that they possess the core business knowledge generally expected of all business students and the depth of knowledge generally expected of students in their particular major or minor areas of study.
Student Learning Outcomes:
- Students will demonstrate a comprehensive understanding of fundamental business principles, including accounting, finance, marketing, and management.
- Students will apply specialized knowledge in their major or minor areas of study to practical and real-world scenarios.
2. Students will demonstrate the ability to apply the knowledge and skills they have acquired.
Student Learning Outcomes:
- Students will gain hands-on experience, allowing them to apply their academic knowledge in professional settings and develop practical skills that are essential for their career.
- Students will demonstrate their ability to apply business concepts to real-world situations, thereby bridging the gap between theoretical knowledge and practical application.
3. Students will demonstrate the ability to think critically and to communicate effectively.
Student Learning Outcomes:
- Students will demonstrate the ability to think critically by identifying, analyzing, and resolving unstructured business problems, and by making evidence-based decisions.
- Students will demonstrate the ability to communicate effectively, both orally and in writing.