Build a Career in the Growing Field of Esports Management

Esports management students are often driven by a passion for gaming, digital media, and strategic business thinking. This minor in esports is an excellent choice for students across many disciplines—especially those majoring in business administration, marketing, sport management, communication studies, or computer science.

If you’re looking to enter the gaming industry or want to work with esports organizations, this program provides an ideal foundation. Students interested in human resource management, business operations, project coordination, or team leadership can benefit greatly from the targeted coursework and real-world applications.

The minor is also ideal for those who want to manage esports events, develop digital fan engagement campaigns, or run facilities like esports arenas. It’s designed to encourage growth in both creative and strategic thinking while giving students the skills needed to excel in roles that require problem-solving, collaboration, and effective communication.

Whether you aspire to work for gaming companies, or marketing firms, or start your own esports programs, this minor supports your ambition with the practical knowledge and professional connections needed to stand out. It’s also a great step toward graduate study in business or media-related fields.

The career opportunities in esports are both vast and varied, with new roles emerging as the esports industry matures. Students who study esports management at Manchester graduate with the management skills and business insight needed to thrive in this dynamic world.
Career paths include:

• Esports Coach – Lead competitive teams through structured training and performance development.
• Marketing Manager – Promote esports events, teams, or gaming products to global audiences.
• Team Manager – Oversee scheduling, budgeting, and logistics for professional or collegiate esports teams.
• Event Coordinator – Manage esports events, from streaming setups to tournament infrastructure.
• Facility Manager – Operate and optimize esports arenas for player and spectator engagement.
• Project Manager – Handle production timelines and stakeholder communication in game development or league administration.

The minor enhances career preparation in areas like business administration, sports marketing, content production, and digital entrepreneurship. According to the Bureau of Labor Statistics, related fields such as marketing and promotions management offer a median salary of $138,730, underscoring the financial upside of these careers.

Whether your focus is strategy, operations, or audience development, this minor provides the organizational structure and applied experience needed to succeed.

The Esports Management minor offers immersive, hands-on learning that allows students to develop skills in real-world scenarios. Unlike traditional programs that rely solely on classroom instruction, Manchester’s esports curriculum emphasizes experiential learning through its competitive team, events, and dedicated esports arena.

Students can plan and manage esports events, lead tournament operations, and gain exposure to project management skills by working with esports organizations and faculty advisors. Courses like Esports Performance Management train students in coaching strategies, player wellness, communication, and leadership—essential components for managing teams and events effectively.

Optional involvement in Manchester’s Esports Team allows students to take on strategic roles like content production, analytics, and social media coordination—bridging the gap between gameplay and business strategy. This real-time experience builds resume-ready skills that future employers value in the gaming industry and beyond.

Guest lectures and industry workshops from nationwide experts further expand learning, connecting students with decision-makers in professional esports. Whether managing teams, coordinating logistics, or designing marketing campaigns, the hands-on focus prepares you for both entrepreneurial ventures and roles in large gaming companies.

Manchester’s esports program provides students with a robust business background, making it an ideal launchpad for graduate education or leadership roles in esports and beyond. The curriculum supports the university’s 3+1 business administration program, allowing you to earn both a bachelor’s and master’s degree in just four years.

This path is perfect for students interested in business operations, marketing management, or organizational leadership within gaming companies or sports organizations. Coursework emphasizes strategic planning, team management, event logistics, and digital branding—skills that align closely with the expectations of employers in business administration and project management roles.

Students develop strong decision-making skills, analytical thinking, and effective communications through team projects, presentations, and research assignments. These transferable skills are valuable in graduate programs focusing on marketing, sports administration, or even data analytics.

Whether you’re launching an esports startup or entering a corporate management pipeline, Manchester’s program gives you both the technical foundation and leadership insight to compete. As the esports industry continues to professionalize, a degree that combines gaming knowledge with business acumen gives you a unique edge.

Manchester University’s esports management minor is a smart, career-aligned option for students enrolled in a business administration program who want to specialize in one of today’s most rapidly growing industries. By combining core courses in business with targeted esports programs, students gain a unique edge in fields like business operations, project coordination, marketing, and team leadership.

This full program is designed to integrate smoothly with majors like business, marketing, sport management, and digital media. Students take classes that mirror many business school essentials—like strategy, finance, branding, and operations—but within the unique context of the esports industry. Topics such as team management, esports arena logistics, and digital sponsorships allow students to see how traditional business models are adapted for competitive gaming.

The minor also reinforces critical business outcomes such as decision-making, leadership, and communication, making it ideal for students pursuing roles that bridge gaming companies and corporate environments. Whether you plan to work in esports marketing or general business administration, this program equips you with resume-ready skills that translate across industries.
Students looking to study esports management as part of a well-rounded business education will find this minor highly relevant, flexible, and aligned with real-world employer expectations.